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PRIVACY POLICY

PRIVACY POLICY AND DATA PROTECTION DISCLOSURE

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Effective Date: 01/01/2025

Last Updated: May 24, 2026

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Lily Jay Foundation Pty Ltd (hereinafter referred to as “the Company”, “we”, “us”, or “our”) operates the digital platform hosted at lilyjayfoundation.com (the “Website”). This Privacy Policy is structured to provide complete transparency regarding how the Company collects, processes, stores, transmits, and safeguards the personal and non-personal data datasets generated when users interact with our web architecture, checkout gateways, and data capture systems. By utilizing the Website, transacting funding, or submitting profiles, you explicitly consent to the data processing methods detailed in this instrument.

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1. SPECIFIC TYPES OF DATASETS COLLECTED

The Company processes data under two distinct primary classifications:

  • Personally Identifiable Information (PII): This encompasses dataset values voluntarily input by the user during checkout sequences, registration actions, or communication forms. This includes, but is not limited to: your legal name, electronic mail address, telephone number, billing address, regional geographic location, and specific custom text names provided for field video-proof engraving cards.

  • Automated Non-Personal & Telemetry Data: Upon initializing a network connection to our Website, automated tracking structures log technical parameters transmitted via your browser or mobile interface. This includes: Internet Protocol (IP) addresses, device hardware footprints, browser classifications, operating system architectures, referral source URLs, localized time stamps, and specific clickstream navigation patterns executed across our pages.

 

2. CORRIDORS OF DATA CAPTURE AND TECH STACK UTILITIES

Data collection is executed through explicit direct entries and automated background diagnostic scripts:

  • Transactional Entries: When you fund a humanitarian project via our checkout interface, our integrated systems record the operational data required to process the fulfillment, establish your sponsor file, and prepare field media tracking details.

  • Cookies and Tracking Pixels: The Website utilizes small alphanumeric tracking packets ("Cookies") embedded in your browser storage. These are deployed to preserve your transaction cart states, analyze site speed performance, and optimize interface usability.

  • Advanced Marketing Pixels (Meta/Facebook Pixel): The Website actively utilizes JavaScript tracking snippets provided by Meta Platforms, Inc. (Facebook/Instagram). This tracking code records specific conversion actions executed on the site (such as button clicks, checkout initiations, and completed transactions) and hashes this telemetry data back to Meta. This data is utilized strictly to measure the performance of our social media marketing assets, construct custom advertising audiences, and optimize the delivery of tailored informational campaigns to relevant users.

 

3. OPERATIONAL METRICS FOR DATA UTILIZATION

The Company processes your data strictly for specified operational objectives, including:

  • Managing, executing, verifying, and routing your international project sponsorships;

  • Generating, tracking, and distributing customized field video-proof alerts and delivery communications;

  • Personalizing user interface parameters and optimizing cross-platform loading speeds across mobile in-app web browsers;

  • Processing automated recurring billing cycles for continuous multi-month support streams;

  • Mitigating system risk by evaluating transaction telemetry for anti-money laundering (AML), counter-terrorism financing (CTF), and financial fraud indicators;

  • Complying with statutory accounting mandates, tax oversight structures, and valid legal directives issued by courts of law.

 

4. DATA SECURITY AND FINANICAL ARCHITECTURE (WIX STORES & CHECKOUT)

The security of your personal data is an absolute priority. The Company leverages advanced cloud computing infrastructure provided by Wix.com to host Website data sets.

  • Payment Card Industry Compliance (PCI-DSS): All credit card, Apple Pay, Google Pay, or alternative financial transactions are routed directly through secure, encrypted payment gateways. The Company never directly captures, stores, or holds raw credit card numbers or security codes on its own local databases. All payment pipelines conform entirely to the highest Tier 1 PCI-DSS data security standards.

  • Network Encapsulation: All data packet transfers occurring across the Website are encrypted using industry-standard Secure Sockets Layer (SSL) and Hypertext Transfer Protocol Secure (HTTPS) frameworks. While we employ rigorous, commercially viable technical firewalls to isolate and secure data, the User acknowledges that no electronic transmission method over the internet can be guaranteed as 100% immune to external intrusion.

 

5. PRIVACY STRATIFICATION AND THIRD-PARTY DISCLOSURES

The Company strictly refrains from selling, leasing, trading, or renting your Personal Identifiable Information to commercial data brokers or unrelated corporate third parties. Disclosures are limited strictly to the following execution environments:

  • Authorized Logistics & System Providers: Data may be routed to secure cloud database platforms, internal communication networks, automated email distribution gateways, and verified data analytics systems (such as Google Analytics or Wix native analytics) necessary to operate the platform and communicate updates.

  • Statutory Enforcement and Jurisdictional Mandates: We reserve the right to disclose personal data logs if explicitly commanded by valid legal requests, including formal subpoenas, warrants, regulatory compliance reviews, or judicial decrees issued within Australia or corresponding international jurisdictions.

 

6. JURISDICTIONAL DATA RIGHTS AND CONSUMER OPTIONS

Supporters retain complete control over their digital data footprints. Depending on your primary geographical location, you maintain explicit legal entitlements regarding your records:

  • The Right to Access: You may submit a formal request to receive a digital copy of all personal datasets linked to your profile in our records.

  • The Right to Rectification: You may demand the immediate correction or updating of any inaccurate or outdated personal identifier details.

  • The Right to Erasure ("The Right to Be Forgotten"): You may request the permanent removal and deletion of your personal contact records from our active outreach databases, subject to standard statutory requirements for corporate accounting transaction history preservation.

  • Marketing Opt-Out Frameworks: Users can completely terminate Meta Pixel tracking behaviors by adjusting their localized Facebook/Instagram ad preference dashboards, activating browser-level cookie blocks, or utilizing global opt-out networks (such as optout.aboutads.info).

To activate any of these privacy rights, direct your request via email to our data compliance monitors at: support@LilyJayFoundation.com.

 

7. ARCHIVAL DATA RETENTION MANDATES

The Company archives personal identifier datasets only for the minimum duration required to successfully execute the humanitarian projects funded, fulfill ongoing subscriber communication obligations, and satisfy corporate financial compliance audit tracking mandates dictated by Australian business regulation.

 

8. PROTECTION MINIMUMS FOR JUVENILE PRIVACY

The interface utilities of this Website are not structured for, targeted toward, or intended for use by minors under the age of thirteen (13) years. The Company does not knowingly harvest or store data fields from individuals below this age threshold. If automated discovery metrics reveal that data from a minor under 13 has bypassed entry filters, administrative teams will take immediate steps to permanently scrub that data from our servers.

 

9. SYSTEMIC AMENDMENTS AND POLICY REVISIONS

The administrative directors of the Company reserve the right to alter, modify, or completely overwrite clauses within this Privacy Policy document at any time without individual direct notice. Structural adjustments become legally binding the exact moment the updated text is published to the live URL. Users are encouraged to review this page periodically to remain informed on data preservation updates.

 

10. LEGAL CONTACT AND CORRESPONDENCE COUPLING

For clarifying inquiries regarding data processing mechanisms, or to update your personal data settings, direct formal correspondence to:

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